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The agreement includes a wide range of Cherokee family lifestyle categories including mens, womens and childrens clothing, essentials, footwear and accessories. Cherokee-branded product will launch in more than 80 of Alberts 330 stores in the Czech Republic beginning Fall 2016. Ahold will fully leverage Cherokee Global Brands 360 degree capabilities platform and work seamlessly with the Companys in-house design and marketing teams to launch Cherokee shop-in-shops within Albert stores. The launch will include family lifestyle and back-to-school campaigns, which Cherokee Global Brands will support with a fully-integrated marketing plan, including social and digital outreach and PR events that evoke the brand's iconic American family lifestyle sensibility. Milan Hladil, commercial director of Ahold Czech Republic said: Ahold strives to satisfy our customers needs by constantly improving the product ranges and services we provide. We are pleased to introduce new lines of the Cherokee brand in our Albert Stores and are looking forward to growing our non-food business together with the Cherokee brand. We are confident that the debut of the Cherokee brand in Albert Stores will be fully embraced by Czech consumers. The Cherokee brand has had a long and marketable history throughout Central Europe, said Howard Siegel, the Companys president & chief operating officer. We are very excited to partner with Ahold and build upon the existing awareness of the Cherokee brand in the Czech Republic. Our 360 degree platform provides Ahold with turn-key design, merchandising and implementation solutions that will ensure speed to market, in addition to immersive, engaging in-store experiences for Albert customers. We look forward to forging a successful, long-term partnership with Ahold in the Czech Republic. About Cherokee Global Brands Cherokee Global Brands is a global brand marketing platform that manages a growing portfolio of fashion and lifestyle brands including Cherokee, Carole Little, Tony Hawk Signature Apparel and Hawk Brands, Liz Lange, Everyday California, Sideout, ale by Alessandra and Flip Flop Shops, a leading franchise retail chain, across multiple consumer product categories and retail tiers around the world. The Company currently maintains license and franchise agreements with leading retailers and manufacturers that span over 50 countries in 9,000 retail locations. Its retail, franchise and e-commerce platform partnerships include: Target Stores (U.S.), Kohl's (U.S.), Sears Canada (Canada), Walmart (Canada), Argos & Sports Direct (UK and Ireland), Flip Flop Shops (US, Canada, Caribbean, Middle East and South Africa), RT-Mart (Peoples Republic of China), Pick 'n Pay (South Africa), Falabella (Chile, Peru and Colombia), Arvind Mills (India), Shufersal LTD.

http://finance.yahoo.com/news/cherokee-global-brands-announces-license-130000696.html

Whatever It Is, We Dig It!

A product launch that takes place in a private home on the beach of Malibu has a different set of rules than one that takes place in a corporate... If so, let us come to the rescue! Perhaps it's the carefree vibe it gives off, or maybe it has something to do with all those strands of hair that seem to harmoniously complement one another with seemingly minimal effort. Looking to show off your curves? For the next five months or so, we suggest wearing hairstyles that minimize heat overload and consequently sweat deluge. Because our eyes were glued to the TV, we came up with a list of the best hairstyles spotted at NYFW. Check them out here! FashionBeans is a trading name of BeansPublishing Limited.

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